Cramer gets even more bullish on Crocs

Posted May 4th 2007 4:48PM by Jon Ogg
Filed under: Crocs Inc (CROX)

Today, Cramer came on CNBC for the STOP TRADING segment and was briefly positive on Olin Corporation (NYSE: OLN) as a cheap chemical company and positive on Churchill Downs, Inc. (NASDAQ: CHDN) ahead of the Kentucky Derby.

The main issue though is on Crocs, Inc. (NASDAQ: CROX). Cramer is still sticking with Crocs as one that is now not a fad, and he thinks it is going higher.

He did not go as far as a $95.00 target that was given today but he is now saying the ugly shoes are "not a fad." That is markedly different than what he noted in February when he said you could still make money before the fad peaks and it tumbles. He noted somewhat jokingly that Liz Claiborne, Inc. (NYSE: LIZ) ought to go buy that company to re-energize its sagging brand. So that may be a key change in his longer-term views and sounds like he's going to be behind this one for longer than just "a trade" for his future shows and appearances.

Jon Ogg can be reached at jonogg@247wallst.com; he does not own securities in any of the companies he covers.

Tags: crocs, design, liz claiborne, LizClaiborne, shoes